AI Insights · Timothy · January 2025
Top 5 Fashion Games on Android in New Zealand: Q4 2024
Explore the performance of the top fashion games on Android in New Zealand during Q4 2024, with insights on downloads, revenue, and active users from Sensor Tower.
In the fourth quarter of 2024, the fashion game category on the Android platform in New Zealand saw varied performance among the top applications, as reported by Sensor Tower.
Eye Color Mix showed a notable increase in weekly downloads towards the end of the quarter, peaking at around 1.3K in late December. Active users also grew steadily from 5.1K to nearly 7K by year's end.
Paper Doll Diary: Dress Up DIY maintained a relatively stable download rate, with a peak of 1K downloads mid-December. Active users consistently rose from 12K to over 17K throughout the quarter, though revenue remained modest with occasional spikes, reaching up to $13 in early October.
Acrylic Nails! experienced fluctuating downloads, with a notable dip in late November but rebounding to 734 by the end of December. Active users followed a similar trend, declining initially but ending the quarter with an increase to 1.9K.
Hair Salon: Beauty Salon Game saw a gradual increase in weekly downloads, culminating in 741 at the close of December. Active users showed resilience, growing from 2.7K to 2.7K, with revenue peaking early in the quarter at $26.
Lastly, Project Makeover demonstrated strong revenue performance, consistently generating over $2.7K weekly, peaking at $4K in early October. Downloads fluctuated but saw a significant rise to 888 in the week before Christmas, while active users remained steady around 4.4K.
For more detailed insights and data, visit Sensor Tower's platform.